Emails that send themselves when a shopper does something.
Someone joins your list, leaves a cart, looks at a product or buys, and the right email goes out on its own. We build each flow in your Klaviyo, test it in a real inbox and keep improving it.
Transparent Labs, welcome flow
- Joins the email listThe flow starts here
- Straight away
Welcome to Transparent LabsEmail 1- Day 1
28g protein, 1g fat. That's the scoop.Email 2- Day 3
What 58,934 five-star reviews sayEmail 3- Day 6
10% off and free shipping, every orderEmail 4- Stops the moment they buyNo email after the order
What you get
- Welcome flow
- Abandoned cart flow
- Abandoned checkout flow
- Browse abandonment flow
- Site abandonment flow
- Post-purchase flow
- Win-back flow
- Every flow tested in a real inbox
How we start
In week one we check which flows you already have and which are missing. The ones that bring in the most come first, usually welcome, cart and checkout. Each flow is built in your Klaviyo, sent to a real inbox and checked on a phone before it goes live.
The seven we build
Joins your list
Welcome
Says hello, delivers the pop-up offer, tells your story and shows why people buy from you. 3 to 4 emails, the first straight away. See one we built
Adds to cart, does not check out
Abandoned cart
Shows a product from their own cart and brings the whole cart back. A reminder and a last call follow. 3 emails, the first after 1 hour. See one we built
Starts checkout, does not order
Abandoned checkout
For the shopper who got the furthest. It answers the last doubts: delivery, returns, reviews. 2 to 3 emails.
Looks at a product and leaves
Browse abandonment
Shows the exact product they looked at, then why people love the brand. 1 to 2 emails, the first after 1 hour. See one we built
Visits, looks at nothing
Site abandonment
A light reminder for someone who came back but did not look at anything. 1 email.
Places an order
Post-purchase
Thanks them, shows how to use what they bought, asks for a review and suggests what fits next. 3 to 5 emails.
No order for a while
Win-back
Asks a past customer back, with a real reason to return. 2 to 3 emails.
Our Transparent Labs welcome flow: 4 emails. In the send test all 4 arrived in order and 42 of 42 images loaded. See the build.
Questions about flows
Which flows come first?
Can you fix the flows we already have?
Does every flow need a discount?
Your store, next.
Send us your store's link. We'll build a pop-up and one welcome or campaign email for your store, free. No call needed.
Daniel Kapanen, [email protected], +358 44 988 0079